ProfessorDavid Hensher

David is recognised globally for his research in the areas of discrete choice analysis (including process heuristics, nonlinear choice models, group choice making and willingness to pay heterogeneity), stated choice and preference studies (applied to many disciplines), transport economics and transport strategy and policy. Within the transport field (including logistics and supply chain management), expertise is broad but generally focussed on theory and application that is related to project appraisal (both new infrastructure and management of existing infrastructure), development of integrated strategic transport and land use/location model systems, performance and productivity measurement in both the passenger and freight sectors, institutional and governance reforms (especially market vs government intervention), digital disruption in transport services (including mobility as a service, autonomous vehicles and drones), and road pricing reform (with a focus on buy in and the practical implementation schemes and trials). In all areas there is a strong focus on data needs and how to design surveys to obtain appropriate data for choice and preference modelling or for empirical estimates of key performance indicators associated with specific transport modes and services. David has expertise in identifying the role of various modes such as bus based vs rail based systems in servicing metropolitan jurisdictions and especially how this debate contributes to the performance and liveability of cities. Commentary of most topical issues in transport is an area of expertise and in recent years examples have included the role of tolled roads, road pricing reform, how to change to a sharing culture in delivering multimodal transport mobility services, and how to level the playing field in the debate between bus rapid transit and light rail transit. David continues to contribute to the development of new ways of valuing key user befits in the transport sector such as valuing travel time savings, travel time variability (reliability), crowding and safety. The Hensher equation developed to value business travel time savings has resurfaced as an important contribution with new ideas on how to capture relevant data to replace the simplistic cost savings approach.